Issued in 1840, the Penny Black featured Queen Victoria's profile. It was the world's first adhesive postage stamp available for public use and had a face value of one penny.
Stamps let the sender pay postage in advance. British stamps continued the tradition of omitting the country's name, using the monarch's portrait and other identifying features instead.
A simpler postal system
In 1837, British postal rates were high, complex, and anomalous. To simplify matters, Sir Rowland Hill proposed an adhesive stamp to indicate pre-payment of postage. At the time it was normal for the recipient to pay postage on delivery, charged by the sheet and on distance travelled. By contrast, the Penny Black allowed letters of up to 1⁄2 ounce (14 grams) to be delivered at a flat rate of one penny, regardless of distance.
Treasury competition
On 13 February 1837, Sir Rowland Hill proposed to a government enquiry both the idea of a pre-paid stamp and a pre-paid envelope, a separate sheet folded to form an enclosure for carrying letters. Hill was given a two-year contract to run the new system, and together with Henry Cole he announced a competition to design the stamps. Out of some 2,600 entries, none was considered suitable, however, so a rough design endorsed by Hill was chosen instead, featuring an easily recognisable profile of Queen Victoria. Hill believed this would be difficult to forge.
Design
The portrait of Victoria was engraved by Charles Heath and his son Frederick, based on a sketch provided by Henry Corbould. Corbould's sketch was in turn based on the 1834 cameo-like head by William Wyon, which was used on a medal to commemorate the Queen's visit to the City of London in 1837. This portrait of Victoria remained on British stamps until her death in 1901. All British stamps still bear a portrait or silhouette of the monarch somewhere on the design. The first stamps did not need to show the issuing country, so no country name was included on them. The UK remains the only country in the world to omit its name on postage stamps; the monarch's image signifies the UK as the country of origin.
Initially, Hill specified that the stamps should be 3/4 inch square but altered the dimensions to 3/4 inch wide by 7/8 inch tall (approx 19 x 22 mm) to accommodate the writing at the bottom. The word "POSTAGE" at the top of the design distinguishes it from a revenue stamp which had long been used in the UK; "ONE PENNY." at the bottom shows the amount pre-paid for postage of the stamped letter.
The background to the portrait consists of finely engraved engine turnings. The two upper corners hold Maltese crosses with radiant solar discs at their centres; the lower corner letters show the position of the stamp in the printed sheet, from "A A" at top left to "T L" at bottom right. The sheets, printed by Perkins Bacon, consisted of 240 stamps in 20 rows of 12 columns. One full sheet cost 240 pence or one pound; one row of 12 stamps cost a shilling. As the name suggests, the stamp was printed in black ink. A two-penny stamp, the Two Penny Blue, printed in blue and covered the double-letter rate (up to 1 oz or 28 g), was issued on 8 May 1840.
Issue
The Penny Black lasted less than a year. A red cancellation was difficult to see on the black design, and the red ink was easy to remove; both made it possible to re-use cancelled stamps. In February 1841, the treasury switched to the Penny Red and began using black ink for cancellations instead, which was more effective and difficult to remove. However, people still re-used stamps by combining the uncancelled parts of two stamps to form an unused whole, so in 1864 as a further safeguard the top corner stars on the Penny Red were replaced by the lower corner check letters in reverse order.